This is part 5 of another 5-part series. Which means it’s going to be the rousing conclusion. What else is left to say? That the end goal, beyond creative expression of artistic rap music… is money.
Hip-hop and profit go together. Scarface could have been talking about this industry when he laid out the progression from money, to power, to women. And while I always encourage my readers to focus on the music above all, it’s the money that provides the end motivation.
And really, that’s what the end goal of letting people steal your logo and content is. It’s a specific strategy to help you build your exposure, and boost your bottom-line. You have to give up a few pennies now, to make a ton of dollars later.
It’s a strategy that counts on karma, and the eventual benefit of increased exposure. Getting famous, then getting rich later as a result.
Of course, protect something that you’ve made if it’s great. Don’t be a sucker for the talentless leeches just trying to make a buck off other people’s creativity.
But I encourage you to let people steal your stuff. Contribute to the community, and have faith it’ll come back to you later in turn.
Give some stuff away. Feel good. Then get yours.
It’s a simple equation.
